By purchasing Included, a Seattle-based startup renowned for its emphasis on inclusive hiring and workforce analytics, Phenom, a global leader in AI-powered personnel experience solutions, has broadened its HR technology portfolio. The action demonstrates Phenom’s dedication to creating more intelligent, fair talent solutions for contemporary businesses.
Companies are actively reevaluating their hiring, retention, and employee engagement strategies at this time, particularly in light of diversity, equity, and inclusion (DEI).
Who’s Included?
Included, a Seattle-based company, created technologies to assist businesses in recognizing and minimizing bias in hiring and worker choices. The tool helps businesses go beyond superficial DEI promises by utilizing data-driven insights to support inclusive talent strategies.
Included has received recognition for:
- Workforce analytics that are inclusive
- Identification of bias in hiring procedures
- Tools for actionable DEI reporting
- Useful advice for HR directors
Reasons for Including Phenom Acquired
Phenom made a calculated decision to strengthen its end-to-end talent experience platform by acquiring Included. Phenom can provide clients with a more in-depth understanding of how diversity affects hiring, mobility, and retention by incorporating Included’s capabilities.
Among the main justifications for the purchase are:
Increasing HR analytics powered by AI
Improving talent solutions with a DEI focus
Providing more quantifiable and open hiring analytics
Encouraging data-driven workforce planning
This represents a larger industry trend away from considering inclusion as a stand-alone endeavor and toward immediately integrating it into HR technologies.
What HR Teams Should Know About This
This acquisition offers significant benefits to HR directors and talent acquisition specialists:
- Improved Hiring Decisions: Greater insight into bias trends and hiring results
- Enhanced Employer Branding: Inclusive hiring increases applicant engagement and trust
- Data-Backed DEI Strategy: Unambiguous measurements rather than conjecture
- Unified Talent Platform: Less need for several disparate tools
Phenom clients may anticipate more comprehensive insights throughout the employment lifecycle by incorporating Included’s technology.
From the standpoint of HR technology, acquisitions such as these indicate an increasing need for workable DEI solutions—not just rules, but platforms that yield quantifiable outcomes. Tools that link inclusion to business objectives like performance, retention, and growth are becoming more and more popular among organizations.
According to my observations of HR technology trends, platforms that integrate AI, analytics, and inclusion are more likely to be adopted since they support long-term talent strategy and compliance requirements.
Future Effects on the Market for HR Technology
The Phenom-Included agreement supports several important trends:
- DEI is evolving into a key component of HR technology.
- AI-powered talent platforms are becoming more and more popular.
- A greater degree of consolidation in the HR technology sector
- Increased emphasis on moral and open hiring
HR providers who don’t provide inclusive, data-driven solutions may find it difficult to remain relevant as competition heats up.
FAQs
What is Included’s Phenom acquisition?
In order to improve its HR technology platform with inclusive hiring and workforce analytics features, Phenom acquired the Seattle-based HR firm Included.
For what reason did Phenom purchase Included?
In order to improve its AI-powered talent experience platform and provide more sophisticated DEI and workforce analytics solutions, Phenom purchased Included.
Who gains from this purchase?
The biggest beneficiaries will be HR departments, recruiters, and companies who prioritize data-driven workforce planning and inclusive recruiting.
